Evinrude E-TEC engines are the easiest outboards to own and operate. Now buying parts and accessories is also very easy for Evinrude and Johnson owners," says Roch Lambert, vice president and general manager, Outboard Marine Engines, BRP. "Our new e-commerce solution allows consumers the convenience of shopping from home around their busy schedules," he concluded.
Authorized BRP/Evinrude full-line dealers can participate in order fulfillment by visiting www.shopatron.com/retailers/evinrudesignup and enrolling today. The turnkey sales tool enables dealers to rapidly acquire new customers and turn inventory quickly with minimal transaction time. BRP provides participating dealers with real-time sales data to see what is selling locally and nationally, enabling them to make smart purchasing decisions for product stocking. The new web store is currently available to U.S. consumers and dealers and will be made available in Canada later this spring.