Larson debuts new website

Published online: Nov 16, 2011 News Trade Only Today
Viewed 205 time(s)

Larson Boat Group announced the launch of a redesigned and interactive website showcasing its 2012 models.

"This new site provides a massive amount of easy-to-find information for our customers and dealers," Larson executive vice president and COO Mike O'Connell said in a statement. "We wanted the site to reflect our passion and excitement for Larson's 2012 lineup. We also wanted the site to be a real value for consumers, and I think we've achieved that with more than 600 photographs and a HD video for each of Larson's 22 boat models. Of those 22, 11 are brand-new for 2012, including four FX Series fishing boats that were unveiled at our dealer meeting."

Other website features include social media connections and a three-step "build-a-boat" page with detailed base and options pricing. The site is also designed to work seamlessly on all smart phones and iPads.

Larson designs, builds and markets 50 models of boats in three brands: Larson, Triumph and Striper.

You May Also Be Interested In...

April 01, 2015

JC Manufacturing becomes JC TriToon Marine

Formerly known as JC Manufacturing, the Indiana-based pontoon manufacturer has officially changed its name to JC TriToon Marine.
March 31, 2015

Cascade Cycleboats launches pedal-powered boat tours

A rickshaw by any other name...wouldn't be a rickshaw anymore, I guess. But Cascade Cycleboats certainly evoke those three-wheeled conveyances of years past.
March 19, 2015

Carefree Boat Club adds location in Georgia

Carefree Boat Club has just opened a brand new location, adding to its ever-growing lineup.
March 17, 2015

World's fastest pontoon boat gets even faster

When you think of fast boats, a pontoon is probably pretty low on your list, just ahead of houseboats and tugboats. Brad Rowland begs to differ.
March 05, 2015

West Marine begins "Do It Yourselfie!" promotion

Show off your selfie fixing up your boat and West Marine could lend you a hand.
March 04, 2015

Pontoon Brands United

Premier Marine announced today the company will transfer the production of its Weeres and Palm Beach brands to its headquarters in Wyoming, Minn.
Follow us on Facebook!  Follow us on Instagram!  Follow us on Twitter!  Follow us on YouTube!