Parti Kraft pontoons are getting a brand new makeover for
2013 in the form of a brand new series. The Parti Kraft Riviera Series will be
available through Godfrey Pontoons dealer network in the coming weeks.
"There are few pontoon brands that have been around as long
as Parti Kraft," said Conrad West, Brand Manager for Parti Kraft. "To be able to move
this brand forward in such a dramatic way, while remaining true to its classic
heritage is truly rewarding for us at Nautic Global Group. It's significant
that the inspiration behind these redesigned boats has come from our incredible
dealer network and our amazing and loyal customers. I'm looking forward to
seeing these boats in the upcoming winter boat shows."
The distinctive new look, which is inspired by stylish
outdoor living and luxurious patio furniture, evokes an island ambiance with a
laid-back feeling that fits perfectly with the pontoon lifestyle. The color
palettes, textures and comfort-?rst features are like nothing else on the market
and practically beckon you to relax on the water.
"We couldn't be more happy with the new look and new
direction of the Parti Kraft Riviera Series," said Todd Kukowski of Bay Lake
Marine in Deerwood, Minnesota. "The Riviera Series pontoons are
very unique and will fill a spot in the marketplace that no other pontoon
company is filling."
The new-look Parti Kraft Pontoons will first be rolled out
in select markets where there's not only a strong demand for the products, but
there's also a good "lifestyle fit." In other words, where fun people who enjoy
the water gather, you'll find the Parti Kraft Riviera Series right at the
center of the "action," no matter how you define that word.
"The future of Parti Kraft is not so much a spot on the map,
as it is a state of mind," said Doug Sexton, Senior Vice President of Sales and
Marketing for Nautic Global Group. "We're combining the well-known quality and
tradition of Parti Kraft with the styling and features our dealers and
boat-buyers have been asking for. This new direction will allow us to be even
more responsive in developing new products, even adapting along the way as
needed for specific local markets."
Parti Kraft has always been a boat that people could be
proud to own. This new revamp takes a great product to the next step.
