Monterey broadens warranty coverage

Published online: Mar 14, 2008 News Soundings Trade Only
Viewed 127 time(s)

The program is called MVP-"most valuable protection."
"People are really starting to count their warranties," said Lou Vazquez, director of marketing and dealer development, in a telephone interview.
Vazquez says consumers are demanding the same all-inclusive coverage they get from auto manufacturers.
In the auto industry, a customer takes a warranty issue to his or her dealer, and the dealer works with the car manufacturer to resolve it. In the marine industry, however, warranty coverage typically is more fragmented. Dealers often find themselves battling with multiple manufacturers and vendors, depending on the problem, which leaves customers with long wait times.
"Monterey Boats handles all warranties internally," said Vazquez. "That consumer experience is what dictates brand loyalty."
Monterey's MVP program offers the following:
?  Limited lifetime hull and deck protection (transferable for up to 10 years);
? Comprehensive gelcoat finish protection (including crazing, stress cracks and air voids, blistering for up to five years);
? Upholstery coverage (including material and workmanship defects, seam tears and thread separation); and
?  Canvas protection (through partnership with Sunbrella - canvas is protected against fading, loss of color and/or strength for five years).

You May Also Be Interested In...

March 19, 2015

Carefree Boat Club adds location in Georgia

Carefree Boat Club has just opened a brand new location, adding to its ever-growing lineup.
March 17, 2015

World's fastest pontoon boat gets even faster

When you think of fast boats, a pontoon is probably pretty low on your list, just ahead of houseboats and tugboats. Brad Rowland begs to differ.
March 05, 2015

West Marine begins "Do It Yourselfie!" promotion

Show off your selfie fixing up your boat and West Marine could lend you a hand.
March 04, 2015

Pontoon Brands United

Premier Marine announced today the company will transfer the production of its Weeres and Palm Beach brands to its headquarters in Wyoming, Minn.
March 02, 2015

West Marine's New Product Review Day set for March 20

West Marine has announced the date for this year's iteration of their New Product Review Day.
February 19, 2015

Honda Marine and Coach Pontoons Are Now Partners

The PDB team has exciting news! While we were at the 2015 Miami International Boat Show, Honda Marine announced their new exclusive OEM agreement with Coach Pontoons!
Follow us on Facebook!  Follow us on Instagram!  Follow us on Twitter!  Follow us on YouTube!