RBFF and Discovery Education team up for 'Explore the Blue'

Published online: Sep 26, 2011 News Boating Industry
Viewed 198 time(s)
ALEXANDRIA, Va. - The Recreational Boating & Fishing Foundation (RBFF) and Discovery Education are collaborating on a program designed to generate interest in boating, fishing and the outdoors. 

The program, Explore the Blue, is an educational resource for parents and teachers filled with information designed to engage students K-5 in a dialogue about the importance of outdoor recreational activities. The RBFF is building on its successful Take Me Fishing campaign from 2010 for their new campaign with Discovery Education. 

The Explore the Blue website features sections that provide information for teachers and parents, as well as a section for students with an interactive game about biology and fishing.
 

Along with the new website, Explore the Blue will also distribute a public service announcement aimed at students and families with messages about protecting natural resources and generating interest in outdoor activities like boating and fishing. 

"The Explore the Blue program not only raises awareness about conservation education, but it also instills in young people a desire to engage in outdoor activity as a means of protecting our environment," said Discovery Education Vice President of Education Partnerships Mary Rollins. 

Discovery Education will also be holding events to help acclimate teachers to the information and materials available on Explore the Blue. 

Take Me Fishing and Discovery Education will be at the National Science Teachers Association Conference from Nov. 10-12 in New Orleans, La., as well as holding an in-school event at Charles Barrett Elementary in Alexandria, Va., to help introduce and familiarize teachers with the information available on the website. 

You May Also Be Interested In...

March 19, 2015

Carefree Boat Club adds location in Georgia

Carefree Boat Club has just opened a brand new location, adding to its ever-growing lineup.
March 17, 2015

World's fastest pontoon boat gets even faster

When you think of fast boats, a pontoon is probably pretty low on your list, just ahead of houseboats and tugboats. Brad Rowland begs to differ.
March 05, 2015

West Marine begins "Do It Yourselfie!" promotion

Show off your selfie fixing up your boat and West Marine could lend you a hand.
March 04, 2015

Pontoon Brands United

Premier Marine announced today the company will transfer the production of its Weeres and Palm Beach brands to its headquarters in Wyoming, Minn.
March 02, 2015

West Marine's New Product Review Day set for March 20

West Marine has announced the date for this year's iteration of their New Product Review Day.
February 19, 2015

Honda Marine and Coach Pontoons Are Now Partners

The PDB team has exciting news! While we were at the 2015 Miami International Boat Show, Honda Marine announced their new exclusive OEM agreement with Coach Pontoons!
Follow us on Facebook!  Follow us on Instagram!  Follow us on Twitter!  Follow us on YouTube!