Sea Ray Boats will welcome hundreds of people from around the world next week to its headquarters in Knoxville, Tenn., where the company unveils its 2012 lineup of boats and yachts, including the new 190 Sport and 410 Sundancer.
This two-day event, which begins Tuesday, is expected to draw more than 250 boat sellers from 25 countries.
“We moved our dealer meeting to September because it allows us to showcase more of our new model-year boats and because it is more convenient to our dealers, who come from all over the world,” Sea Ray vice president of marketing Rob Noyes said in a statement. “We are proud to be represented by the marine industry’s largest and best dealer network — more than 450 dealers in 84 countries — which in turn allows us to provide our customers with an exceptional ownership experience wherever they boat.”
Along with strategic seminars, the meeting will include manufacturing facility tours and demos of 21 Sea Ray boats from 18 to 45 feet. Sea Ray has incorporated updates across its 2012 product line, including new interior and exterior color packages, new vinyl and upholstery upgrades, new water-sports towers and new trailers.
On Sept. 22, Sea Ray will provide its VIP customers the same access to its boats and facilities during the one-day All Access Sales Event.